Project Description
Cinemas make incredible venues for business events. Where else has the power to bring laughter, amazement, tears and even a little fear to meetings, conferences or staff events – via the medium of film, of course. This simple truth about the emotive power of movies gave us the idea for a B2B campaign developed by UCI Cinemas. Telling business event organisers that their local UCI venue was just the ticket for their next business gathering.
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