Managing a busy team as Creative Lead to produce effective, engaging B2B campaigns for Bupa UK kept me busy for 2 years from 2019 during a very challenging time for small businesses across the globe. The mission brief changed from marketing to reassurance, education and information as COVID-19 stopped the nation in its tracks [...]
BBC iWonder
Antony Alton2016-12-02T12:01:15+00:00BBC iWonder, a growing part of bbc.co.uk curated by BBC Learning, provides thought-provoking answers to fascinating questions sparked by BBC programmes, the news, anniversaries and world events. Working with Manchester's Modern English, we created new guides on topics as diverse as Memory, Lucid Dreaming and Online Safety, each presented by an expert in the field. [...]
Chicago Town Pizza
Antony Alton2023-11-27T07:24:45+00:00When the UK's favourite frozen pizza required a complete website copy refresh, I couldn't wait to get a slice of the action. Tasty, quick and unashamedly awesome, Chicago Town's unique way of speaking to its legion of devotees needed to be spread as thickly as their toppings across the new site and also liberally applied [...]
Radisson Blu
Antony Alton2016-11-07T23:15:18+00:00International hotel chain Radisson Blu prides itself on offering very individual hotels in some of the best global locations. But it’s not all about where they can be found. It’s also what they can help guests find, whether it’s the best shopping experiences, hidden local history or the very best spot to watch the Tour [...]
BitPoker 24/7
Antony Alton2016-10-20T13:23:48+00:00Startup BitPoker 24/7 played things differently, using BitCoin as the currency of choice in their virtual poker rooms. As befits an online casino thinking way ahead of the curve, innovative and tech-savvy blogs were created to help create their online community of pioneering spirits. Dealing out topics as diverse as poker in the movies and [...]
Coats Industrial Threads
Antony Alton2016-10-18T14:07:44+00:00Unless you're in the textile industry, you probably haven't heard of Coats. But chances are, you're wearing something they made right now. As the world's largest producer of yarns and threads for textiles, their products go into more textiles than anyone else's. When their global website needed a full review and refresh, including scripting for instructional [...]
Urban Bubble
Antony Alton2016-07-15T11:55:01+00:00Website copy for the North West’s fastest-growing property management company. Urban Bubble’s success stories in residential property management give prospective customers the best insight into the dynamic company’s unique way of doing things and their dedication to exemplary customer service. That’s why, in addition to creating a tone of voice which was applied to their [...]
Devitt Insurance
Antony Alton2016-10-20T13:23:48+00:00Motorbike insurance specialists Devitt know their customers and understand just how passionate they are about all things bike related. That's why their 'Keep Britain Biking' microsite provides an informed source of the latest news from the biking scene, useful editorial and an approach to articles designed to keep users coming back, foster a community, encourage debate [...]
Fair Go Finance
Antony Alton2016-11-04T09:09:13+00:00Aussie financial services provider Fair Go don't just offer a great range of products to their customers. They also invest a lot into creating engaging online content about money matters in Australia and further afield, These blogs were researched and written to inform readers about everything from the history of antipodean currency to the [...]
Clarico
Antony Alton2016-07-15T11:57:09+00:00Recruitment agency Clarico required content for their new site that reflected their professionalism, experience and areas of expertise. This needed to be communicated to both potential staff and companies looking to recruit. The results, taken from existing info and new research, certainly did the job for the North West company. Check out their site here.