BBC iWonder, a growing part of bbc.co.uk curated by BBC Learning, provides thought-provoking answers to fascinating questions sparked by BBC programmes, the news, anniversaries and world events. Working with Manchester's Modern English, we created new guides on topics as diverse as Memory, Lucid Dreaming and Online Safety, each presented by an expert in the field. [...]
Chicago Town Pizza
Antony Alton2023-11-27T07:24:45+00:00When the UK's favourite frozen pizza required a complete website copy refresh, I couldn't wait to get a slice of the action. Tasty, quick and unashamedly awesome, Chicago Town's unique way of speaking to its legion of devotees needed to be spread as thickly as their toppings across the new site and also liberally applied [...]
Stockport College
Antony Alton2016-11-22T17:38:33+00:00For their 2016 enrolment campaign, Stockport College required a cross-media campaign to give everyone from school leavers to career changers good reasons to study at the college. Working with Modern English, a bold new look was created for press and outdoor ads, social media, admobiles and enrolment microsite. This was followed by complete overhaul [...]
Drybeck Farm
Antony Alton2016-10-20T13:23:48+00:00When you run a glamping paradise in one of Cumbria’s idyllic locations by the River Eden, mere photographs simply can’t do it justice. The majority of their guests book online and need to feel confident that they’ve been given an accurate feel for the beautiful location, luxury accommodation (with a few quirky twists) and unique [...]
Coats Industrial Threads
Antony Alton2016-10-18T14:07:44+00:00Unless you're in the textile industry, you probably haven't heard of Coats. But chances are, you're wearing something they made right now. As the world's largest producer of yarns and threads for textiles, their products go into more textiles than anyone else's. When their global website needed a full review and refresh, including scripting for instructional [...]
Urban Bubble
Antony Alton2016-07-15T11:55:01+00:00Website copy for the North West’s fastest-growing property management company. Urban Bubble’s success stories in residential property management give prospective customers the best insight into the dynamic company’s unique way of doing things and their dedication to exemplary customer service. That’s why, in addition to creating a tone of voice which was applied to their [...]
Clarico
Antony Alton2016-07-15T11:57:09+00:00Recruitment agency Clarico required content for their new site that reflected their professionalism, experience and areas of expertise. This needed to be communicated to both potential staff and companies looking to recruit. The results, taken from existing info and new research, certainly did the job for the North West company. Check out their site here.
East Coast Trains
Antony Alton2016-11-16T12:47:53+00:00National rail operator East Coast Trains didn’t just run regular mainline services on their busy route. They also ran a popular loyalty scheme for customers, plus held regular ticket and cross sell promotions. All kept on schedule by a coordinated CRM programme including emails, texts, online ads and regular website updates. Working with the [...]